Foot Locker’s Week Of Greatness Is Introduced By "All Is Right", A Hilarious TV Spot About Making Wrongs Right.

"I kept that in formaldehyde" says Mike Tyson of Evander Holyfield's ear, which Tyson partially bit off in a Championship fight 16 years ago, and now returns in a gift…

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A Poet, An Astronaut, a Photographer and A Model in Cole Haan’s New Ad Campaign + Videos (And A Look Behind The Scenes).

Cole Haan Born in 1928

In 1928 Trafton Cole and Eddie Haan created the Cole Haan brand and to celebrate their 85 year history, they’ve launched a campaign, “Born in 1928”, photographed by Daniel Jackson. (more…)

Continue ReadingA Poet, An Astronaut, a Photographer and A Model in Cole Haan’s New Ad Campaign + Videos (And A Look Behind The Scenes).

Smart Marketing: Wines For Dummies. Actual Wine, Not Books.

Wines for Dummies

By now we all know there are several published Wines For Dummies books. From Italian Wines to Reading Wine Labels, the Wiley brand offers many ways to get to know your vino. But now, they sell actual wines. That’s right, bottles of Wines For Dummies. Not fine wines, mind you, but basic 10$ bottles of Chardonnay, Pinot Grigio, Cabernet Sauvignon and Chianti for the novice. (more…)

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