60 Best 2016 Best Of Lists – from Art to Entertainment to Tech.

Read more about the article 60 Best 2016 Best Of Lists – from Art to Entertainment to Tech.

When it comes to the things that interest me, I've turned to those sites, curators and magazines I feel are the best arbiters of taste…

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Can A Copywriter Survive In the Wilderness Off Only His Clients’ Brands?

Lee eats a beetle while living off the brands of his ad agency's client roster
Lee eats a beetle while living off the brands on his ad agency’s client roster

Oregon-based Ad agency Roundhouse made good on the idea of “living their clients’ brands.” They challenged their employee, copywriter Lee Kimball, to survive the wilderness by subsisting only on products created by those brands on their client roster. (more…)

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Moving Mother’s Day Ads That Will Make You Want Your Mommy.

Moving Mother's Day Ads

It’s Mother’s Day. The marvelously magical, maternal-centric holiday that brings to mind brunch and mimosas, hugs and happiness. Because I am unable to be with my beautiful mother today, this post is dedicated to her.   (more…)

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The Five Best April Fools Pranks of 2016 From Well-Known Brands

best april fools pranks of 2016 IIHIH

Not only were these April Fool’s pranks funny, they were smart. These five well-known brands played off their marketing strengths, trends, consumer desires and technology to pull one over on the internet-trusting public on April 1st. (more…)

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