Viña Luparia Wines Beautifully Branded To Revolve Around Wolves

Viña Luperia Wines

Spain’s Viña Luparia wines each tell a story through their beautifully designed labels and packaging. Inspired by the social structure of a ‘pack’, the focal point of each wine in the Viña Luparia universe is a wolf, ranging from the Inuit legend of Amarok, to the mythological Lykaon, to Little Red Riding Hood

Viña Luparia Wines

Vino Luperia Gift pack

The purpose behind the creation of this range of wines is to attract the new wine consumer. The new proposal for modern and easy to drink wines in which each one tells a story hopes to engage the consumer and help them identify with each wine within the Luparia Pack.

vina luperia pack front and back

vina luperia pack inside

estuche detalle

Appropriating legends, mythology and fables that revolve around wolves, each wine reflects a visual poem that explains the history and the type of wine: Mockery, Airen 2014, is based on the story of Peter and the wolf. Rebellion, Sauvignon Blanc 2014, tells the story of the wild spirit of the wolf Amarok. Pink lovers, Garnacha 2014, is linked to the history of love wolf moon. Innocence, Tempranillo Tinto Joven 2014, recalls Little Red Riding Hood. The origin, a red 2014 Tempranillo semicrianza Luperca linked to his generous act of breastfeeding Romulus and Remus, the intention to create and leave a remarkable and enduring legacy. And Freedom, a 2014 Syrah & Grenache semicrianza adds the benefits of both and reminds us of the fable of the dog and the wolf. Each is a canvas on which a story unfolds.

labels cu

The wines are grouped under the concept of herd names, stories and myths featuring wolves, whose roots lie in the area of Valdepeñas, Spain. The winery took the name because “the strength of the wolf is in the pack.”

the wolf pack of wines

The strength of the wolf lies in the Pack which hides a fascinating social structure. As with a family, each wolf has a unique personality, which fully develops in freedom.

The Mockery – Airén 2014

The wolf is coming! The wolf is coming! cried Peter, the naughty shepherd, as a joke on his neighbours, which would ultimately cost him his herd. The relaxed, fruity touch of Airén comes to combat boredom.

The Rebellion – Sauvignon Blanc 2014

A wine with the presence of the wild spirit of Amarok. Full of surprising and unexpected hints which reflect excitement, freedom and revolution.

The Lovers – Garnacha 2014

The wolf, hopelessly in love with the moon´s beautiful warm aura, spends endless nights howling, hoping to reunite and reignite the most heartfelt of lovers’ passions.

The Innocence – Tempranillo 2014 (Young Red Wine)

Little Red Riding Hood trusted in the goodness people. When passion guides us, we pay no heed to danger. This wine demonstrates the truth of a variety.

The Origin – Tempranillo 2014 (Semicrianza Red Wine)

The generous act of the Capitoline Wolf to suckle Romulus and Remus is fruit of the intention to create, to leave a significant, lasting legacy to be enjoyed forever.

The Freedom – Syrah & Garnacha 2014 (Semicrianza Red Wine)

For the wolf, freedom is as valuable as life itself, the safety and comfort of a dog it from discovering new horizons and flavours. To explore and venture out into the new is to live fully, without conditions.

The newest wine just added to the Wolf Pack: The Villain – Edition 2014
the newest addition, The Villian

Lykaon, the first man to challenge Zeus, wanted to change the world and as punishment was turned into the first werewolf. With maturity and reflection, he discovered the fullness of his new form.

the villian werewolfe label cu

The Villian wine and Box from Vino Luparia

They also sell mobile phone cases (for the Samsung S4 or S5 and the iPhone 5S or 6):
La Burla iPhone case

The origin iphone case

Rebellion iPhone case

little rd riding hood iphone case

Freedom iphone case

The beautiful branding and packaging for the Viña Luparia Wines was designed by TSMGO

The Pillars of the Luparia Pack
• Search for quality and singularity which reflect the essence of the region.
• Only the best varieties for each region.
• Wines which convey passion.
• The experience begins from the moment the bottle is in your hands.

The historical origin of Viña Luparia dates back to 1876. Founded by Don Manuel Galán Caminero in Valdepeñas, the land of wolves, we have always sought to produce quality wines with the local varieties in the region.


Today, Viña Luparia chooses not to be subject to Denomination guidelines, so as to be able to fully develop its creativity with innovative wines, adapting to the tastes and preferences of new consumers.
The motivation behind this new approach is to create a Pack which accommodates all the varieties that grace the region and to connect with a costumer who seeks to explore and experience the world of wine.

New Winery
new winery for Luparia

The new winery is planned in Daimiel, where the aging and bottling of the Pack is to take place, following protocols created and designed by Technical Director Álvaro Ruiz-Apilánez, who has personally selected the vineyards and varieties to be used in elaborating the Luparia Pack.

2023 UPDATE: The winery in Spain, sadly, appears to be gone. However, you can still fimd some of their beautifully bottled wines at various liquor stores.

Manada Luperia

all information and images courtesy of Manada Luperia