Oregon-based Ad agency Roundhouse made good on the idea of “living their clients’ brands.” They challenged their employee, copywriter Lee Kimball, to survive the wilderness by subsisting only on products created by those brands on their client roster. (more…)
As the 63rd Cannes Lions International Festival of Creativity came to a close, the 2016 Cannes Lions Grand Prix Winners in Film and Film Craft,…
In a unique marketing promotion, vacation rental website HomeAway built a temporary apartment complete with comfortable living area, urban greenhouse, and two bedrooms inside France's…
Instagrammers recreate Museum art to promote the newly launched website of Paris Museums (Paris Musées). While stuck at home during the quarantine, bloggers, artists, influencers…
Moleskine has launched a Game of Thrones Limited Edition Collection, a collaboration with HBO, to pay tribute to the imagination and epic storytelling of the popular Game of Thrones saga. To promote the new notebooks, they hired Italian animation studio Dadomani to create a special video. (more…)
The milk protein shake Organic Balance is targeting active women who don't have time for breakfast with an ad campaign that features the real life,…
Not only were these April Fool’s pranks funny, they were smart. These five well-known brands played off their marketing strengths, trends, consumer desires and technology to pull one over on the internet-trusting public on April 1st. (more…)
Kiehls' Derek Zoolander Center For People Who Don't Age Good has opened to promote the release of Zoolander No.2 (which opens today). The skin care…
You may have seen this jaw-dropping clip around the internet and wondered who created this seamless piece of impressive augmented reality. The answer is a…
McDonald's has a new look. Modernizing its iconic Golden Arches, the fast food chain has overhauled its packaging designs to reflect a new, bold and…
