Greatness Has Arrived In The Form Of The New PlayStation 4 Launch.

greatness awaits sony playstation launch

With the new highly anticipated arrival of Sony’s PlayStation 4 (whose formal launch is less than 24 hours away), gamers everywhere are drooling as they await the PlayStation 4: Launch Edition new sleek console and slew of games. (more…)

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Fenway Boots! LL Bean Gives Away 50 Made-To-Order Boots Created With Fenway Park Rain Tarp.

Boots Created With Fenway Park Rain Tarp

Outdoor retailer L.L.Bean has revealed the most innovative version of its signature product: the Fenway Bean Boot. Made of upcycled Fenway Park tarp from the 2012 season, the one-of-a-kind boots will be made-to-order for a select number of lucky Red Sox fans who engage with L.L.Bean on Facebook and other channels. (more…)

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Absolut Redesigns Their Vodka Bottles To Communicate The Energy Behind The Flavors.

redesigned absolut vodka bottles

The Absolut Company has given many of their flavored range of vodkas a design overhaul. The re-designed bottles include Absolut Apeach, Absolut Pears, Absolut Raspberri, Absolut Vanilia, Absolut Mango, Absolut Ruby Red, Absolut Berri Açaí, Absolut Äpple, Absolut Cherrys, Absolut Gräpe, and Absolut Wild Tea. (more…)

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Hot Design and Branding For A Cold Product: Batch Ice Cream

Batch Ice Cream Branding

The Ice Creamists and Eyescream and Friends are only two of the newer ice cream companies to have unique and fun branding. Meet Boston’s Batch Ice Cream. (more…)

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A Great Bottle Design by Karim Rashid and Fabulous Brand Imagery For One Weird Vodka: AnestasiA Sensational Spirit.

anestasia vodka hero 1 IIHIH

AnestasiA Vodka is touted as the world’s first ‘tingling’ spirit. An ultra-premium five times distilled vodka made from Cascade spring water and organic corn from Oregon. It claims to have a frost-like cooling sensation and it is housed in an award-winning bottle design by Karim Rashid. (more…)

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