new alcoholic drink launches, packaging and branding design

The Anytime Ale 99-Pack Promotes Austin Beerworks’ Peacemaker.

The Anytime Ale 99-pack

Austin Beerworks has released The Anytime Ale 99-pack, a gargantuan rectangular case that hold 99 cans of the craft brewery’s Peacetime. The world’s first and only 99-pack, the over 7 foot long container holds 82 pounds of craft beer and costs $99. (more…)

Continue ReadingThe Anytime Ale 99-Pack Promotes Austin Beerworks’ Peacemaker.

Game of Thrones Inspires The 12 Wines Of Westeros. Available For Pre-Order Now.

wines of westeros

Australia’s creative and strategic agency, Common Ventures, has created and designed The 12 Wines Of Westeros. Twelve different bottles of wine, each based on a different house from HBO’s Game of Thrones’ Westeros. (more…)

Continue ReadingGame of Thrones Inspires The 12 Wines Of Westeros. Available For Pre-Order Now.

The Skol Ice Pack: A Six Pack of Beer In A Portable Block Of Ice Welcomes Russian Tourists to The World Cup.

skol ice pack

The Skol Ice Pack. For Skol Beer, F/Nazca Saatchi & Saatchi of Sao Paulo, Brazil came up with this cool – well, freezing – idea. To package six packs of Skol beer in portable blocks of frozen ice (that don’t freeze the beer) and distribute it to Russian tourists in Cuiabá, one of the hottest capitals of Brazil, to remind the European World Cup fans of their harsh winters back home. (more…)

Continue ReadingThe Skol Ice Pack: A Six Pack of Beer In A Portable Block Of Ice Welcomes Russian Tourists to The World Cup.