evian announces its collaboration with fashion designer Elie Saab, to create a limited edition glass bottle that is a joint celebration of both brands’ pursuit of purity in design. The partnership between evian and Elie SAAB is the latest to follow six years of evian associating itself with international fashion brands. Previous collaborative designer bottles include those by Diane von Furstenberg(for 2013), Courreges (for 2012), Issey Miyake (for 2011), Paul Smith (for 2010), Jean Paul Gaultier and Christian Lacroix (for 2009 and 2008)
This year, the two brands unite with the common theme of purity. The bottle is decorated with a signature Elie Saab lace pattern that recalls the feminine and elegant designs featured so prominently in the brand’s collections.
The delicate white lace has been applied with architectural accuracy, bringing added refinement to the clean lines of the bottles silhouette. The final creations symbolize the immaculate craftsmanship, and mutual sophistication that both Elie Saab and evian are renowned for.
The lace pattern, an ELIE SAAB signature, recalls the feminine and elegant designs featured so prominently in the brand’s collections:
above top: bottle close up and below; actual lace used in Elie Saab fashions
The creation symbolizes the immaculate craftsmanship and the mutual sophistication that both ELIE SAAB and evian® are renowned for.
About the evian® Limited Edition Collection
The evian Limited Edition Collection first launched in 1992 with the Olympic Games Limited Edition bottle. evian has since partnered with the world’s most esteemed designers, including Issey Miyake, Paul Smith, Jean Paul Gaultier, Christian Lacroix and Courreges, Diane von Furstenberg, and now Elie Saab. From bold and innovative designs to international fashion designer collaborations, each Limited Edition bottle design celebrates the perfectly pure water inside, evian Natural Spring Water, and maintains the evian Live young spirit: “Youth is not a matter of age, it is an attitude”.