Cereal-Inspired Clutches and Bags from Anya Hindmarch are Grrrrreat.

Cereal-Inspired Clutches and Bags

In Anya Hindmarch’s Autumn Winter 2014-15 Counter Culture Collection, recognizable Kelloggs’ cereal characters such as Tony The Tiger and Cornelius Rooster make an appearance on both her classic Ebury bag and Imperial clutch bags.

Cereal-Inspired Clutches and Bags by Anya Hindmarch

Cereal-Inspired Clutches and Bags by Anya Hindmarch
rooster ebury bag 5 IIHIH

The Cereal-Inspired Bags

For Autumn Winter 2014 the Featherweight Ebury (one of the first bags Anya designed) serves as a canvas for bold graphics from household brands – themselves beautiful pieces of art. Hindmarch embossed the designs into the leather rather than printing them on and wrapped the graphics around the side of the bag, a difficult technique that results in a much more beautiful and luxurious finish.

leathers for anya hindmarch IIHIH
craftsmanship 2 IIHIH
tony the tiger ebury bag detail IIHIH

They worked closely with craftsmen to develop a technique to fuse leather with a P.U. or soft suede backing, removing the need for any additional stitching, resulting in their lightest bag yet.

tony the tiger ebury bag blue IIHIH
tony the tiger lt grey and navy IIHIH
rooster ebury bag 1 IIHIH
rooster ebury bag 2 IIHIH rooster ebury bag 4 IIHIH
rooster ebury bag 6 IIHIH

The Cereal Clutches

Anya Hindmarch has taken the nostalgia of mini packets of cereal and created the most luxurious version possible. Created by a third-generation miniaudiere maker in Florence and inlaid with printed snakeskin, these irreverent and playful clutches are wearable art.
imperial cereal clutches Anya Hindmarch IIHIH
crafting clutches IIHIH
Frosties clutch with cu IIHIH
coco pops clutch 1 IIHIH

Gold-tone push button clasp with Anya Hindmarch engraved bow:
coco pops clutch 3 IIHIH

Inside they have a  soft suede lining, embossed gold leather Anya Hindmarch patch logo and Gold-tone clasp and hinge:
coco pops clutch 4 IIHIH
coco pops clutch 5 IIHIH

Dimensions: 9.7 x 15.8 x 3.8 cm Materials: Printed python skin, suede lining and gold-tone hardware   How to care for it: Every python skin is individual and will have its own characteristics. They’ll wear naturally and you may notice some changes, such as the scales starting to lift. To keep your clutch looking its best, store in its protective dust bag and avoid excessive exposure to heat and moisture.

A Limited Edition Box of Fashion Frosted Flakes Cereal
Frosties fashion Flakes Anya Hindmarch IIHIH

Inspired by the Anya Hindmarch Counter Culture collection, Anya Hindmarch and Kellogg’s have created a limited-edition cereal collaboration, Fashion Flakes, launching exclusively in selected Anya Hindmarch stores and Colette in Paris.

fashion flakes box anya hindmarch kelloggs IIHIH
Anya-Hindmarch-Fashion-Flakes box unfolded IIHIH
fashion flakes box top anya hindmarch kelloggs IIHIH

These limited edition cereals are available to buy from Colette and the following stores:
BOND STREET, LONDON
 MOUNT STREET, LONDON 
SLOANE STREET, LONDON 
LEDBURY ROAD, LONDON 
HARVEY NICHOLS, LONDON
 COLETTE, PARIS and in Waitrose nationwide from November 2014.

Anya Hindmarch

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