To promote Prada’s latest fragrance, Candy de L’Eau, Directors Wes Anderson and Roman Coppola have created a real tale told in three online episodes starring Léa Seydoux. The Prada Candy L’Eau short is shown here as one complete video, but it was originally intended to watch in three separate parts.
Prada Candy L’Eau short
Strikingly similar to Truffaut’s Jules and Jim, the short film tells the story of a starlet caught between the affections of two young men, while plugging the new fragrance at the end of each episode.
Behind the Scenes:
Actress Lea Seydoux appears in the print ads and in the promotional pieces for the fragrance (shown below) as well as in the film.
The new fragrance is a trinity of white musks, benzoin and caramel, heightened by notes of citrus and oriental florals.
Full Film Credits:
Client: Prada Candy
Director: Wes Anderson
Director: Roman Coppola
Executive Producer: Lisa Margulis
Executive Producer: Max Brun
Production Company: The Directors Bureau
Production Company:Hi! Production
Producer: Juiie Alford
Production Service: Pioneer Productions
Producer: Ezther Repassy
Director of Photography: Darius Khondji
Production Designer: Tunde Csaki
Costume Designer: Judy Shrewsbury
Editor: Stephen Perkins