The Skol Ice Pack. For Skol Beer, F/Nazca Saatchi & Saatchi of Sao Paulo, Brazil came up with this cool – well, freezing – idea. To package six packs of Skol beer in portable blocks of frozen ice (that don’t freeze the beer) and distribute it to Russian tourists in Cuiabá, one of the hottest capitals of Brazil, to remind the European World Cup fans of their harsh winters back home. Read more
Guilaume Blanchet brought a soccer ball with him on his trips around the world and filmed friends and strangers free-styling and footballing to create the short film, BOUNCE. The result is an award-winning* short that combines the things he values most: friendship, traveling, filmmaking, and juggling. Read more
Kube Collector Balls blend fashion, art and sports in their limited edition sports balls for soccer, rugby and volleyball. Thanks to new production techniques, the great-looking balls are a unique type of leather/PVC alloy that are entirely silk screened with colorful urban and hip imagery. Each season, a new line of balls are manufactured in a limited series of three hundred copies each. Read more
Nike continues to impress with more of their interesting and artful projects for the 2010 World Cup. Read more