A Handmade Pop-Up Book To Launch New Lacoste Men’s Fragrance

To celebrate the launch of the new Lacoste L!VE fragrance for men in an entirely new way (the gist of the campaign is “a new perspective”), Wildvertising of Brussels along with paper crafters Ink Studios, created a playful and engaging twenty-four page handmade pop up book. (more…)

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Designer Strollers For The über Hip Baby: Starck, Kate Spade, Lulu Guiness, Shanghai Tang, Lacoste & Burberry for Maclaren

What do hip designers Philippe Starck, Kate Spade, Lulu Guiness, Burberry, Shanghai Tang and Lacoste all have in common? They all design strollers, buggies, and more products for baby in collaboration with Maclaren.

Maclaren has consistently created revolutionary technology for baby strollers, buggies and prams and despite the loss of their founder, Owen Maclaren, continue to do so. In addition to their own nicely designed products, they have several collaborations with the aforementioned designers. (more…)

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