Other companies offer fortune cookies with not so fortunate messages inside them, but it’s the black cookie, fabulous package design and stylish branding that make Pechkeks Misfortune Cookies the hippest on the market.
Pechkeks Misfortune Cookies
With fabulous illustrations and trendy design, the German-based Pechkecks, already a hit in their homeland, launched their Misfortune Cookies earlier this year in the UK and online. Tasty, cool-looking cookies feature thousands of bad forecasts and black humor for a perfectly terrible day.
The artwork and overall aesthetic is terrific. Scratchy black and white illustrations of evil teddy bears, little devils, gnash-toothed monsters and black cats adorn the boxes and individual bags:
And their four-packs are fabulously packaged:
They sell tees and tote bags with many of these company mascots as well. Even Voodoo dolls, skulls, black cats and other dark magic iconography appears in their fun branding.
Images of their booth at the NEC Birmingham trade show:
Brutally honest and mercilessly funny, the misfortune cookies can be sold as a box of 13 (of course) or individually wrapped. They make a great gift for just about anyone. Bring them to the next dinner party you attend.
This is some of the best, most consistent branding we’ve ever seen. Follow them on Instagram at @pechkeks