Nestle-owned brand Purina is doing a darn good job with their new “Puppyhood” dedicated website created by the Night Agency and featuring seriously helpful tips, links, instruction videos and everything ‘puppy’ in an effort, of course, to sell more Puppy Chow.
As part of the whole Puppyhood marketing effort, Purina broke this 3.5 minute video on May 29th which is nothing less than adorable – and quickly going viral. Read more →
The Director’s Cut of Men’s Tailoring is a new piece of branded content for Gucci. As well-crafted as the suits it highlights, the 1 minute 45 second shirt film was directed by Remi Paringaux. Read more →
With bright yellow hair, lots of cuffs and clutching a doll in her likeness, Kate Moss is the star of the 2014 Spring Summer ad campaign for Alexander McQueen – her first time appearing in ads for the brand.Shot by the fabulous Steven Klein, the images are accompanied by a short film (later in the post), also directed by the photographer. Read more →