WAT-AAH! Taking Back the Streets art campaign enlisted 37 various street artists to promote healthy hydration to kids and teens. As part of the Partnership for a Healthier America’s Drink Up initiative, the artists created works inspired by WAT-AAH! brand bottled water and Drink UP which are being exhibited in various cities, multiple WAT-AAH! wall murals and are selling a limited Collector’s Box of six of the bottles.
Wat-aah Artist Designed Bottles
UPDATE: Sadly, like so many of the unusual brands we introduce, WAT-AAH is no longer in business.
As a partner of the PHA’s new effort to encourage everyone to drink more water, WAT-AAH! promoted the Drink Up message through their Taking Back the Streets art campaign, which launched in February of this year. The campaign kicked off in in New York City and brought the artist series on the road with the agenda of exhibiting in key cities all over the country beginning with Washington D.C. then moving to Chicago, Los Angeles, Miami and more.
Since most people did not get a chance to see the bottles or the wall murals, I wanted to share them with you here. I’ve got ALL of the fabulous street art designs for the bottles – there are 37, with only 6 are being distributed in stores.
The WAT-AAH! Bottles
First ALL the fabulous WAT-AAH! Street Art Bottles (in alphabetical order):
The WAT_AAH! Wall Murals
WAT-AAH! Wall #1 Corner of Jersey St. and Lafayette, NYC. Metro Zu. WATAAAAAGHHHH!!!! 2014. 7’x15′:
WAT-AAH! Wall #2. Corner of Prince St. & Lafayette, NYC. Kenny Scharf. Blobarina Drink Up. 2014. 52.5’x50′:
WAT-AAH! Wall #3. Corner of N Racine & Lake St, Chicago. Pose. Drink Up. 2014. 75’x15′:
WAT-AAH! Wall #4. Moonlight Studios, Chicago. Icy & Sot. Dreaming of Water. 2014. 20’x35′:
WAT-AAH! Wall #5. 16th Street and Paulina Avenue, Chicago. Fumero. Keep Your Drink Up 2014. 30′ x 13′:
The Collector’s Box of 6
They still have the Collector’s Box edition available for $25 which consists of six 16.9 fl oz water bottles with mini reprints of artwork from 6 of the artists involved in the WAT-AAH! STREETS series. A portion of the proceeds will benefit the Partnership for a Healthier America’s Drink Up initiative. (no longer available)
The Limited Edition Bottles You Can Find In Retail Stores
all images courtesy of WAT-AAH!
WAH-TAAH! (no longer in business)