Two new PepsiCo products are being launched on Super Bowl LII – Mountain Dew Ice (a lemon-lime beverage) and Doritos Blaze (a hot and spicy version of the classic chip), with a little help from Peter Dinklage, Morgan Freeman, Busta Rhymes and Missy Elliot in an ad campaign from Goodby, Silverstein and Partners.
Doritos Mountain Dew Super Bowl Ads
The PepsiCo ad campaign pits Peter Dinklage against Morgan Freeman to introduce the new beverage and snack food in these Doritos Mountain Dew Super Bowl Ads.
Last week two teasers broke for the upcoming Super Bowl ad promoting the new Mountain Dew and Doritos products. A :15 second “Face-off” followed by the :60 second “Tongue-Twister”
Teaser – Peter Dinklage and Morgan Freeman in Face-Off:
In Tongue Twister, Peter Dinklage and Morgan Freeman both practice tongue-twisters with some coaching by Busta Rhymes and Missy Elliot, respectively, in preparation for the show-down.
The Full Ad
Then, the actors kill it as lip-synching rappers to Busta Rhymes and Missy Elliot respectively in this epic minute-long battle that will appear on Super Bowl LII :
Super Bowl LII will air March 4th at 3:30pm