How To Say Those Fashion Designers’ Names. Properly. [video]

Proper fashion pronounciation hero IIHIH

You’ve seen them in writing, on hang-tags and in ads, but don’t dare utter the names of Azzedine Alaia, Hussein Chalayan or Fausto Puglisi aloud for fear of mispronunciation. This sexy and eye-catching 3 minute video pronunciation guide from i-D, How To Pronounce The Hardest Names In Fashion, will change that and have you be impressing your fashionable friends in no time. (more…)

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