A Handmade Pop-Up Book To Launch New Lacoste Men’s Fragrance

Handmade Pop-Up Book to launch Lacoste LIVE

To celebrate the launch of the new Lacoste L!VE fragrance for men in an entirely new way (the gist of the campaign is “a new perspective”), Wildvertising of Brussels along with paper crafters Ink Studios, created a playful and engaging twenty-four page handmade pop up book. Read more