Project Life Jacket Draws Attention to Refugees. Literally.

Project Life Jacket tells the story of nine Syrian refugees, who, after fleeing across the Mediterranean, were stuck in Greek Transit camps. Their stories have been illustrated on a unique and symbolic canvas – real, used life jackets found on the beaches of Greece. The goal of the project is to put the topic back on the agenda of politicians, the media and the European public with this unique expression of their true stories. (more…)

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DHL Delivers Haute Couture. Fashions Made Of Shipping & Packaging Supplies by Michael Michalsky.

To promote global shipping company DHL at Fashion week and in billboards and print ads, designer Michael Michalsky turned shipping and packaging materials into stunning haute couture. Conceived of by German agency Jung von Matt and photographed by Kristian Schuller, the images were used by DHL as self-promotion and in a 2010 Calendar. (more…)

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Mercedes Benz Print Campaign Will Make You Look Twice.


above composite by if it’s hip its here

This print campaign by Jung von Matt for Mercedes Benz’ Blind Spot Assist feature plays on the fact that you don’t have to turn your head and look over your shoulder while driving by featuring a compelling illusory visual. Shot by photographer Klaus Merz, the three ads read “Look to the side without looking to the side.” (more…)

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