Shanghai Tang Holiday Catalog’s Balloon Art Will Leave You Breathless

shanghai tang balloon art

Shanghai Tang Holiday Catalog’s Balloon Art Will Leave You Breathless… and that’s without your having to blow up the thousands of balloons used in the catalog.

Shanghai Tang Balloon Art

balloon art

Every year retail companies scramble together around mid-june to start concepting and designing catalogs for the holiday season. It’s hard to keep them fresh, original and memorable. But Shanghai Tang, the chinese lifetyle brand, has done it yet again.

Shanghai Tang Balloon Art

Teaming up with Chandelier Creative, the cutting edge design firm (who has produced other fabulous holiday catalogs for them in the past) they’ve produce a 2009 holiday catalogue inspired by the whimsical world of balloon art.

Shanghai Tang Balloon Art

It’s amazing what they’ve done in terms of styling stunning backgrounds and unusual product shots, photographed by talented product photographer Kanji Ishii, with simple colored balloons.

These are not all of the images from the actual Shanghai Tang catalog, nor are they in order, but these are my favorites and I think you’ll find them inspiring:

Shanghai Tang Balloon Art

Shanghai Tang Balloon Art for holiday catalog

Shanghai Tang holiday catalog

Shanghai Tang Balloon Art for holiday catalog

Shanghai Tang Balloon Art for holiday catalog

catalog art direction balloon sculptures

Shanghai Tang Balloon Art for holiday catalog

In addition to a beautiful catalog, Shanghai Tang’s gifts are equally as fabulous, shop for them here.

To see other impressive balloon art and design, check these out: