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Great Media Buy? Or Poor Taste? Mad Hatter takes Over L.A. Times

  • Post category:advertising/branding/Disney/marketing
Read more about the article Great Media Buy? Or Poor Taste? Mad Hatter takes Over L.A. Times

The Los Angeles Times broke new ground yesterday, translating the "homepage" take-over concept from the Web to print and delivering Disney's Mad Hatter to readers'…

Continue ReadingGreat Media Buy? Or Poor Taste? Mad Hatter takes Over L.A. Times

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