“Round” is a new commercial for Ray Ban from Marcel Paris. The line art animated spot is the story of a sad businessman who discovers that, with a new pair of Ray Bans, his inner rebel is released.
Ray Ban “Round” Animated Short
With the tagline, “No Squares Allowed” the 30 second French animated spot makes new Round Ray Bans the cure for the dull life. Once handed a pair of Ray Ban “round” from a bearded street musician, the hero turns into a tattooed, motorcycle-riding hellion. Created and directed by McBess & Simon (aka Matthieu Bessudo and Simon Landrein) with production by Passion Paris.