Virgil Abloh’s Color Coded Pop-Up Louis Vuitton Men’s Store

louis vuitton mens temporary residence

As part of the series of Men’s fashion events taking place throughout January in Paris, Virgil Abloh, creative director for Louis Vuitton, has set up a Temporary Residency in the center of Paris along the Seine. Temporary residency is just a more formal way of saying pop-up store but this one not only has some über chic men’s products but it’s color-coded design is a nod to the rainbow runway and fashions at Abloh’s debut show for LV in 2018.

Louis Vuitton Men’s Temporary Residency

Louis Vuitton mens temporary residence

This public temporary space erected around the corner from Louis Vuitton’s Paris headquarters on Rue du Pont Neuf invites visitors to discover the most iconic sneakers and accessories covering Virgil Abloh’s collections from Spring-Summer 2019 to Spring-Summer 2021, coinciding with the latter’s release.

Louis Vuitton Temporary Residence interior louis vuitton men's pop-up store paris

Expanding on the ongoing dialogue with his audience, Virgil Abloh invites the public to experience icons such as the LV Trainer sneakers, 1.1 Millionaires sunglasses, and Cuban chains jewelry up close and immerse themselves in their creative evolution.

LV Virgil Abloh 1.1 Millionaire sunglasses
The 1.1 Millionaire Sunglasses

A few of Virgil Abloh’s iconic sneakers and accessories you’ll find in the store (as well as online here)

virgil abloh 1.1. millionaire sunglasees
1.1 Millionaire Sunglasses colors
Virgil Abloh Louis Vuitton Sneakers
LV Trainer Sneakers
louiis vuitton sneaker box
The LV Sneaker box for the serious Sneakerhead
Louis Vuitton men's accesories 2021
Other accessories for men available in the store

Throughout the store, designs are color-coded in the nuances of the rainbow, a nod to the set of Virgil Abloh’s debut show for Louis Vuitton in June 2018.

virgil abloh louis vuitton temporary residence inside the LV temporary residence Louis Vuitton paris men's pop-up store virgil abloh louis vuitton men's sneakers

Visits are by appointment only.

Men’s Temporary Residency / Louis Vuitton Paris Résidence Éphémère Homme
28 quai de la Mégisserie
Paris – France

January 8th – 31st, 2021

images and information, courtesy of Louis Vuitton

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