The Helvetica Hotel, From Soap To Signage – And A Little History.

The Helvetica Hotel

For an independent study, Jung Hwan (Albert) Son, a senior communication design student at Parsons the New School for Design, decided to create and brand a hip and trendy hotel – inspired by the Helvetica typeface. In addition to taking a look at his elements designed for his conceptual Helvetica Hotel, we go into the history of the typeface, and the documentary about it. (more…)

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